> ## Documentation Index
> Fetch the complete documentation index at: https://docs.fetchski-attract.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Agent Setup

> Tell the FetchskiAI Agent about your business, and choose its model, limits, web browsing and memory.

Teach the FetchskiAI Agent about your business in Agent Setup, so what it writes sounds like you. Here you also set its rules: its model (the AI system that writes its answers), its spending, web visits and memory.

 **Who can do this:** Admins and Owners. Editors use the Agent but don't see this screen.

## Open Agent Setup

* In the toolbar, choose **FetchskiAI** → **FetchskiAI Agent Setup**.
* Or open the command palette (press ⌘K, or Ctrl+K on Windows), type "Agent Setup" and press Enter.
* Or, anywhere outside a text box, use the keyboard shortcut: press T, let go, then press U. See [Keyboard shortcuts](https://docs.fetchski-attract.com/guides/get-started/toolbar-and-command-palette.md#keyboard-shortcuts).
* Or, in the Agent panel's header, choose **Agent setup** (the sliders).

The **Edit FetchskiAI Agent Setup** window opens, with its tabs down the left. On the right, **What the agent sees** shows the business summary the Agent reads at the start of every message. It updates as you type and lists anything still missing.

![The Edit FetchskiAI Agent Setup window on Business Context, filled in for Parker's Puppy Playland, with the What the agent sees rail on the right showing the summary.](https://mintcdn.com/fetchski-attract-api/14u3sY83pyWdBf8G/images/cms/fetchskiai/agent-setup/fetchskiai-agent-setup-screen-light.png?fit=max\&auto=format\&n=14u3sY83pyWdBf8G\&q=85\&s=9d994bc6b7e1e58099ba8f60574020db)

Business Context, with what the Agent sees on the right.

Choose **Save** at the top right to keep your changes. The Agent uses them from its next message.

## Business Context

Business Context is your business profile for FetchskiAI: the facts, services, customers and writing style it should use. Write it in your own words. Every AI writing feature uses a short version too, so your page text, search engine text and blog drafts sound like you.

**Draft from what we know** fills the empty boxes from your site settings, your pages and your Google Business Profile (your business listing on Google, once it's connected in [Connections](https://docs.fetchski-attract.com/guides/connections/google-business-profile.md)). It never fills **Never say** or **Anything else**: those are yours to write. Turn on **Also replace what's already filled in** to redo every other box, overwriting what's in it.

Nothing is saved until you check the filled-in fields and choose **Save**. To take the draft back, choose **Undo**.

* **What we do** and **Who we serve**: a few sentences each, such as "Daycare, play and training for dogs of every size in Portland, Oregon."
* **Services and products**: add one entry per service, each with its **Name**, **Description**, **Price or price note** and **Link**. For example: **Name** "Day play", **Description** "A full day of supervised play in small groups", **Price or price note** "From \$35 a day", **Link** /day-play. AI writing uses these names and prices instead of inventing its own.
* **What makes us different**: why customers choose you.
* **Brand voice**: choose the few that sound most like you, from **Warm**, **Professional**, **Playful**, **Premium**, **Straightforward**, **Friendly**, **Expert** and **Calm**. Add more in **Voice notes**.
* **Words and phrases to use** and **Words to avoid**: your own terms, such as "play yard" rather than "kennel".
* **Verified facts AI may state**: add one entry per fact, such as "Open since 2015". AI writing is told to take numbers and claims only from here, your services and prices, and your Google Business Profile. AI can still get things wrong, so check every fact before you publish.
* **Never say**: claims, competitors or topics to leave out.
* **Main goal for visitors**, **Main call-to-action label** and **Main call-to-action link**: what you most want visitors to do next (your main call to action, usually a button). For example: **Main goal for visitors** **Book online**, **Main call-to-action label** "Book a visit", **Main call-to-action link** /book. A link like /book is a page on your own site (the part of its address after your domain); you can also enter a full address. The Agent points its buttons and links there.
* **Anything else**: other facts or voice notes.

How the AI should behave, rather than what it should know, belongs in [FetchskiAI settings](https://docs.fetchski-attract.com/fetchskiai/settings.md) → **Site-wide AI instructions**.

## What it reads

Choose what the Agent reads. **What this site has** shows which sources your site has:

* **Use the Google Business Profile**: your categories, description, hours, services and service area. With **Which locations**, choose **Every profile this site manages** or **Only the ones I pick**.
* **Use Google reviews**: your rating and a few recent excerpts, for themes and voice only. The Agent never turns them into testimonials. Set **Review excerpts** (5 by default), **Lowest star rating to quote** (4) and **Leave out reviewer names** (on).
* **Use Google posts**: your recent offers, events and updates. **Recent posts** sets how many (3).
* **Use the service areas**: the towns or regions your business serves, with their prices and descriptions, as you set them up in [Service areas](https://docs.fetchski-attract.com/guides/content/service-areas.md).
* **Folders the agent may read**: folders in **Files**, the part of your media library that holds documents (open it from the command palette: type "Files"). The Agent may read the documents, such as price lists or a style guide, in the folders you pick and the folders inside them. Choose none and it reads no files.

  These work: PDFs, plain-text documents (.txt), Markdown documents (.md) and spreadsheets saved as CSV (.csv). Save Word documents as PDF first. To upload a document, see [The media library](https://docs.fetchski-attract.com/guides/media/media-library.md).

The four **Use …** sources are on by default.

## Model

* **Model**: which AI system writes the Agent's answers. We suggest leaving it empty, so the Agent uses the models set in [FetchskiAI settings](https://docs.fetchski-attract.com/fetchskiai/settings.md). Each model has its own price and skills.

  If you choose one: building pages takes many actions, so more capable models usually follow instructions and write better, and cheaper, faster ones cost less but make more mistakes. For help choosing, contact Fetchski Support.
* **Let editors switch model for a conversation**: when on, the panel's model tag becomes a picker. Off by default.
* **If this model fails**: the fallback models the Agent uses instead, set in [FetchskiAI settings](https://docs.fetchski-attract.com/fetchskiai/settings.md).

## Limits

* **Most steps per message**: how many actions the Agent may take behind the scenes (reading the page, editing a section, checking its work) to answer one message. One request can need many: a whole page takes a few dozen. 40 by default, from 5 to 100.
* **Spending cap per conversation (US dollars)**: a conversation stops once it has spent this much, and you start a new one to continue. \$10 by default. Building a whole page with a top model can cost several dollars.
* **Most AI images per conversation**: how many pictures the Agent may make in one conversation. 4 by default, up to 20. Each image still waits for someone to approve it. To make more, start a new conversation. The Agent draws with the image model you last chose in the **AI Image Studio**.

## Web browsing

* **Let the agent visit web pages**: lets the Agent read a public web page on another site that you give it, and take screenshots of it. It only looks: it never fills in forms or changes anything on those sites. It can also take screenshots of the draft it's editing on your own site. On by default.
* **Only these sites**: one website per line, as its domain: the name without https\:// or any page path, such as example.com. A domain covers its subdomains too, so example.com also lets in [www.example.com](http://www.example.com). When set, the Agent may visit only these.
* **Never these sites**: one domain per line, written the same way. This list always wins.
* **Most page visits per conversation**: 50 by default, up to 200. Screenshots of your own site never count.

## Memory

* **Give the agent a memory**: the Agent reads its notes at the start of every conversation. Off by default.
* **Let the agent save notes on its own**: it saves what's worth remembering, such as a preference you stated or a correction, and tells you when it does. On by default, once memory is on. When off, it only reads the notes people write.

The notes live in [Memory](https://docs.fetchski-attract.com/fetchskiai/memory.md), where you can read, edit, delete or write them.

## Who can use it

See who may use the Agent and what each role lets it change, in a read-only summary. To change it, edit the roles in **People & Roles**. See [What each role can do](https://docs.fetchski-attract.com/guides/people/what-each-role-can-do.md).

![The Who can use it tab, listing each role and what the Agent may change for it.](https://mintcdn.com/fetchski-attract-api/14u3sY83pyWdBf8G/images/cms/fetchskiai/agent-setup/fetchskiai-agent-setup-who-can-light.png?fit=max\&auto=format\&n=14u3sY83pyWdBf8G\&q=85\&s=e7c5b261ac7f2c44175a0553d1a9b812)

Who can use it: what the Agent may do for each role.

## Good to know

* **Start with Business Context.** It makes the biggest difference to how the Agent writes. **Draft from what we know** gets you most of the way in one click.
* **Keep your facts current.** AI writing may repeat your **Verified facts AI may state** as written, so update them when things change.
* **Your Editors may ask you for this.** Until a Business Context exists, the Agent panel asks Editors to have a site owner add one.

## Related

> [card] [The FetchskiAI Agent](https://docs.fetchski-attract.com/fetchskiai/agent.md)
>
> ask, review, publish and revert.

> [card] [Memory](https://docs.fetchski-attract.com/fetchskiai/memory.md)
>
> the notes the Agent keeps.

> [card] [FetchskiAI settings](https://docs.fetchski-attract.com/fetchskiai/settings.md)
>
> the AI switch and site-wide instructions.

> [card] [Google Business Profile](https://docs.fetchski-attract.com/guides/connections/google-business-profile.md)
>
> connect the profile the Agent reads.


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